Andrew Ducker (andrewducker) wrote,
Andrew Ducker

Not the pleasure centre

Thanks to The Infamous Brad I read this article about attention centres in the brain.

Remember the experiment where they put a wire in the pleasure centre of a rat's brain and it would repeatedly press the on-button until it died of starvation?

Turns out that it wasn't the pleasure centre, but something more akin to curiosity, anticipation or foraging. It's the same bit of the brain that goes "Ooh, an interesting link, I shall click on it.", or "If I slay one more Orc then maybe I'll find something cool", or "I shall hit refresh one more time on LJ to see if anyone has posted in the last 3.5 seconds."

So if you've ever wondered where an hour went while you link-hopped on wikipedia, or why you haven't seen your partner in the week since they bought the latest World of Warcraft expansion, now you know :->

  • Interesting Links for 16-05-2021

    Lavazza group are upset about a footballer defending Palestine (tags: Palestine coffee football ) 'Pan-coronavirus' vaccine shows early…

  • Vaccinations and side effects

    First vaccine yesterday (Astra Zeneca). I got my letter last week, and had been assigned to Queen Margaret University - a drive-through site. And…

  • Interesting Links for 15-05-2021

    A New Brain Implant Translates Thoughts of Writing Into Text at 90 Characters Per Minute (tags: writing brain ) Delaying second Pfizer vaccines…

  • Post a new comment


    Anonymous comments are disabled in this journal

    default userpic

    Your reply will be screened

  • 1 comment